How to target a qualified audience of Canadians while promoting the versatility and health benefits of Avocados from Mexico?

Avocados from Mexico

Creation of a strategic 360 partnership with the National Bank Open, Canada’s official tennis tournament, to :

  • Share key messages about the health benefits and versatility of fruit to a qualified target audience,
  • strengthen brand awareness and exposure in Quebec and Ontario, and
  • continue to drive consumption throughout the year, with a particular focus on the summer months.

This event brought together more than 380,000 tennis fans in Montreal and Toronto!

A major partnership that has enabled Avocados From Mexico to be present at every step of the consumer journey.