To promote French food and drink to consumers in the Emirates, Sopexa convened foodies and fans of French cuisine from every nationality in the great outdoors to share a relaxed, convivial moment with the focus firmly on French gastronomy.
Food and drink tastings, live music and competitions set the tone for the day.
An annual event now set in stone in Dubai’s gastro calendar…
Client: Ministry of Agriculture, France
4 500
visitors
25
partner brands
65
press releases (press and online)
Photo credit : Apoteoz
