Hopscotch Sopexa launched a 3-yr promotions campaign for the  l’Agence polonaise du marché agricole, financed by the EU and the Polish Government.

The aim? To encourage Polish producers to produce PDO, PGI and TSG products and raise consumer awareness of quality label food products from Poland.

Pr actions, trade and consumer fairs, festivals, in-store tastings, and activities targeting foodie bloggers.

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